As a small business owner, you know that your website is one of your most important marketing tools. But what you may not realize than an initiative to fix your website can have a big impact on your bottom line. Could you use a small business website management expert?
A recent study by Google found that 77% of users say they are less likely to return to a slow website, and 40% will go to a competitor’s site if yours is too slow. Furthermore, conversion rates decrease by 12% for every second it takes a page to load.
So if your website is slow, it could be costing you customers and sales. In this blog post, we’ll show you how to speed up your small business website and start reaping the benefits of a faster site. Stay tuned!
Why website speed is important for small business website management
Websites are the storefront of small businesses and having a slow loading website can mean the difference between customers staying or leaving in a fraction of a second. Tools such as website management and speed testing apps can come in handy for small business owners; however, vigilance is key when making sure your website loads quickly. The importance of website speed cannot be understated; from malware attacks to simple sluggishness, there’s only one expert who knows best – the small business Website Management Expert! Get consulting from such an expert today and let your website speed skyrocket like birds taking off on a sunny day.
How to test your website speed
Getting your website up and running should be the easy part — it’s making sure it runs quickly that can be more challenging. Testing your website speed is a great way to discover denial of service attacks, problems with page speed or other performance-impacting issues. Fortunately, there are several free and easy-to-use tools available to help you test your website speed in no time flat. So go ahead, don’t delay — before you know it, you’ll have all the answers needed to keep your website humming as quickly and efficiently as possible!
Tips for improving website speed
If you want to get your pages loading faster, then get your wheels turning and get off of that cheap hosting plan. Investing in monitoring tools to get an understanding of how the speed of your website affects end-users is vital for boosting performance. Better yet, if you’re a small business looking to save a few bucks, why not hire a website management expert instead? Sure, having someone on the payroll might make you grit your teeth initially but they’ll get your pages running smooth as silk sooner rather than later. And with all that extra money saved, well – we don’t really need to get into those details, do we?
The impact of website speed on search engine ranking
Google Page Speed recently declared website speed as one of the most influential factors in search engine rankings. This makes perfect sense, given that Google rewards websites for providing quick and reliable content to viewers. Unfortunately, flagging page speeds together with other issues like broken links can spell disaster for any page’s SEO. We strongly recommend keeping an eye on Google Page Speed scores and couple them with malware protection to ensure your pages are consistently ranked by Google. Nothing says success like maintaining a high Google ranking!
Tools Matter for small business website management
Are you having trouble with slow website speed? Don’t be too quick to deny denial of service attack mitigation as the reason. The truth is, tools matter for website speed. Sure, you could use your own investigation methods and techniques, but why bother when small business website management experts already have the tools at the ready? Investing in these tools may initially appear to be expensive upfront, but this costliness quickly evaporates when you realize how much money it can save in the long run. Don’t take chances or waste time on age-old solutions–invest in modern website speed tools today!
If you’re a small business owner, then you know that time is money. And if your website is slow, then you’re losing both time and money. Fortunately, there are ways to test and improve the speed of your site. By following the tips in this blog post, you can ensure that your website is running at peak performance. In addition to improving the user experience, a fast website can also have a positive impact on your search engine ranking. So what are you waiting for? Get started today! And if you need help, be sure to give us a call. We specialize in helping small businesses with their websites and we would be happy to assist you.